High return rates lead to considerable financial, logistical and environmental burdens. Packaging must not only ensure safe shipping, but also enable easy returns without causing additional material consumption.
End consumers are placing increasing value on environmentally friendly packaging and are demanding sustainable solutions. At the same time, the EU's increasing regulatory requirements in terms of sustainability are increasing the pressure on companies to implement appropriate packaging concepts.
A key challenge in e-commerce is the provision of flexible packaging quantities, especially during short-term peaks in demand, such as those that occur during Black Week or the Christmas period.